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MISSION & VALUES

At Inspired By Ruach, luxury is not dictated by mass production, nor is it defined by fleeting trends. It is earned—through time, through intention, through devotion to craft. As a Black-owned, all-female company, the house stands as an antithesis to the industry’s corporate excess, rejecting the cold efficiency of factory-line fragrance in favor of something far more meaningful: touch, care, and the human element. Each fragrance is a composition of purity, crafted from the finest raw and natural ingredients, developed through years of research, testing, and refinement. Every drop is assembled, produced, and quality-checked by hand—a testament to the brand’s unwavering dedication to excellence. Unlike conglomerates that prioritize rapid turnaround, Inspired By Ruach holds time as a sacred currency, ensuring that every creation meets the highest standard before it ever reaches a discerning wearer. The house’s olfactory philosophy is built upon the earliest union—the innocence of Adam and Eve before sin. In that moment, before division, fragrance was neither masculine nor feminine, but simply pure. This ethos remains at the core of Inspired By Ruach, where scent is designed not for gender, but for the human experience itself. Yet luxury must never exist in isolation. Though Inspired By Ruach is crafted for those who appreciate refinement, the house remains committed to accessibility, offering sales and striving for partnerships that will allow its artistry to reach a wider audience. Sustainability is a continuous pursuit– an evolution driven by the brand’s unwavering respect for the Earth. True beauty does not conform; it commands. Inspired By Ruach does not follow, nor does it seek validation. It stands—elegant, unapologetic, and ever uncompromising. A brand of presence. A brand of legacy. A brand that will always be Illustrious, Bold, and Radiant.

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WHO ARE WE ?

Inspired By Ruach is a luxury fragrance house that transcends conventional perfumery, crafting olfactory experiences that are illustrious, bold, and radiant. As a Black-owned, all-female company, Inspired By Ruach stands as a testament to resilience, artistry, and excellence in an industry long dominated by tradition.

 

Each fragrance is meticulously handcrafted in small batches, blending rare and ethically sourced ingredients from around the world—including the lush fields of France, the spice-laden markets of India, and the pristine botanicals of Korea. Rooted in faith and inspired by the purity of creation, every scent is a tribute to the innocence of Adam and Eve before sin, capturing the essence of untainted beauty.

 

Committed to sustainability, Inspired By Ruach prioritizes natural ingredients, eco-conscious packaging, and responsible production practices, ensuring that luxury and integrity coexist. More than a fragrance brand, Inspired By Ruach is a movement—an homage to heritage, spirituality, and the artistry of scent.

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